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Turnkey AI Training Catalog for Training Providers

Clients asking your training company for AI? Compare 4 ways to build a turnkey AI training catalog: time to market, cost, updates and Qualiopi proof.

Autor: Jérémie Chiari

3 września 2026 9 min czytania

Your clients are asking for AI. Your competitors have already shipped a „ChatGPT for professionals" module, and you're still hesitating, because building a full learning path takes months. The problem isn't motivation: it's production time, filming budget, and above all the ability to maintain content that goes stale in a matter of weeks.

A turnkey AI training catalog solves exactly that. These are learning paths that are already produced, already scripted, already hosted — you plug them into your offering without hiring a trainer or filming a single video.

Below you'll find four concrete ways to add AI to your catalog, each with its time to market, upfront cost, maintenance load and real-world limitations. The first one is our solution; the other three are the alternatives available on the market. You then choose based on your size, your audience and what your Qualiopi auditor expects from you.

What a turnkey AI training catalog actually is

These are complete learning paths, produced and maintained by an outside publisher, that your training company delivers under its own offering without building or updating them itself.

Watch the vocabulary: plenty of vendors call a folder of PDFs plus a recorded webinar a „turnkey catalog". That's not the same thing. A catalog a training provider can genuinely operate contains six elements:

scripted video paths, broken into short, progressive modules;
access to the AI tools themselves — otherwise learners watch without ever practicing;
hands-on exercises and graded assessments;
exportable activity records (logins, progress, time spent, results);
at least one registered, fundable certification;
content updates whenever the tools change.

That last point is the most underestimated. A module filmed on one version of a tool in January can be partly wrong by June: the interface moved, a feature disappeared, a model was replaced. So always ask your vendor two questions: how often is the content re-recorded, and who pays for that update. If the answer is vague, you're buying a catalog that will be obsolete before your first fiscal year is out.

Second decisive criterion: practice. AI training without access to the tools is a driving lesson without a car. And asking a trainee to take out five or six subscriptions on their own just to follow your course is an excellent way to tank your completion rate — and with it, your objective-attainment indicators.

Method 1: plug the Skilzy catalog into your training company

With Skilzy, you add more than 15 ready-made AI programs to your offering, with tool access included and two state-recognized certifications, in a few days instead of several months.

The catalog covers what your clients actually ask for: creating images, producing video (UGC content, ads, faceless channels, avatars, voice-overs), generating music, automating tasks with n8n, writing effective prompts, and coding with AI. These aren't 20-minute awareness modules: they're production-oriented paths, designed so the learner walks away with a deliverable.

The thing that changes life for a training provider is the built-in AI Lab. Learners use the real tools directly inside the platform, with credits included. You don't have to juggle a stack of subscriptions, rebill licenses, or explain to a trainee how to create six different accounts before the first exercise.

On the certification side, two credentials are registered in France Compétences' répertoire spécifique: the RS7439 certification in AI content marketing and RS6792 in AI and sales. Because they're registered, they open the door to funding schemes — which completely changes the commercial conversation with a company or an OPCO.

For training providers, there's a dedicated B2B offer: check out the Skilzy offer for training organizations for partnership and volume terms. In parallel, individual access starts at €29.90 per month with no commitment, which gives you a useful benchmark when you set your own selling price.

Before signing anything, you can try the platform with the discovery demo: 7 days, 1 image, 1 video, 1 music track and 10 messages, no credit card. You create an account, look at the quality of the paths and how the AI Lab works, then decide. It's the fastest way to check that the level matches your clients.

The limitations, because there are always some: the catalog is asynchronous online learning. If your market wants custom in-person, on-site sessions, you'll need to add your own value on top (scoping, industry use cases, coaching, assessment panel). And you don't control the editorial line of the videos: you're delivering content you didn't write.

Method 2: produce your own AI catalog in-house

Building it yourself gives you total editorial control and maximum margin, but expect several months before your first sale and a maintenance load that never stops.

The ratios commonly cited in instructional design put one hour of finished e-learning at somewhere between 30 and 100 hours of work: scripting, writing, filming, editing, quizzes, integration. For a 10-hour path, that's several hundred hours of work before you collect your first euro.

On top of that come three costs training providers tend to forget when deciding:

hosting and tracking: you need an LMS capable of recording activity, a topic covered in our guide to choosing an e-learning platform for your training company;
AI tools for learners: five or six subscriptions at €20 to €100 per month each, easily €150 to €300 per seat per month if you provide them;
maintenance: every major update to a tool forces you to re-record part of your sequences.

This method still makes sense in one specific case: your organization has an in-house AI expert, AI sits at the core of your positioning, and you expect to amortize across several hundred learners. Otherwise, you're building an asset that depreciates faster than you can monetize it.

Method 3: buy AI modules from a generalist e-learning publisher

Generalist catalogs sell AI modules on a per-learner subscription, which is convenient for covering volume, but the content is often theoretical and comes without tool access.

These publishers offer libraries of several thousand modules (office software, languages, management, compliance) to which an AI category has been added. The business model is simple: a price per learner per year, with volume discounts, and possible integration into your LMS.

The upsides are real: immediate rollout, low unit cost at high volume, and a single invoice covering multiple topics.

So are the downsides. Most of these modules are awareness-level: understanding what a language model is, writing a simple prompt, knowing the risks. That's useful for an internal skills development plan, much less so for a company that wants its team producing publishable visuals or videos. Three things to check before you sign: whether the tools ship with the modules, the last update date of each piece of content, and whether there's a specific AI certification at the end of the path.

Method 4: bring in a freelance AI trainer

A freelance trainer gives you high-quality in-person delivery and strong credibility, but your offering stays capped by their calendar, their day rate and their availability.

Observed day rates for an experienced AI trainer usually sit between €600 and €1,500 depending on seniority and region. For a two-day on-site session, the economics work very well. The problem shows up as soon as you want to scale.

Three structural constraints:

you can't sell more sessions than their calendar allows;
your offering disappears the day they don't renew, or leave for a competitor with the client relationship in hand;
the gap between sessions isn't covered: without a platform, learners have nothing to practice on between days.

The combination that works best is to keep the freelancer for high-value delivery and back it with an online catalog for the fundamentals and the practice. That's exactly the logic we develop in our article on how to offer AI training without hiring a trainer.

Comparing the four methods and securing your Qualiopi audit

Compare the options on five concrete criteria: time to market, upfront cost, maintenance load, included tool access and fundable certification.

Criterion	Skilzy catalog	In-house production	Generalist publisher	Freelance trainer
Time to first sale	A few days	3 to 9 months	A few days	2 to 6 weeks
Upfront cost	Low, subscription-based	High (production)	Low to medium	Medium (day rate)
Content updates	Handled by the publisher	On you, continuously	Varies, check it	Handled by the trainer
AI tools included	Yes (AI Lab, credits included)	No, you fund them	Rarely	No
Fundable certification	Yes (RS7439, RS6792)	To build and get registered	Depends on the publisher	Depends on the trainer
Editorial control	Limited	Total	Limited	Shared

What your auditor will look at

The national quality framework behind Qualiopi certification has 7 criteria and 32 indicators. When you add an external catalog to your offering, four topics come up in almost every audit:

the fit between the content delivered and the objectives stated in your training agreement;
proof of attendance and learner support in remote formats (logins, progress, follow-ups);
assessment of objective attainment — meaning usable results, not just a satisfaction survey;
monitoring of developments in the field, which in AI means proving your content is recent.

An external catalog doesn't exempt you from anything: you remain responsible for the evidence. That said, a vendor that cleanly exports activity records saves you a considerable amount of time on audit day. To prepare that part, our article on Qualiopi evidence for e-learning details the documents to keep, file by file.

Key takeaways

If your goal is to sell AI training this quarter, building in-house isn't the right answer: it costs too much time and goes stale too fast. A turnkey catalog gets you to market in a few days, provided it includes tool access, exportable records and a fundable certification. Test it before committing, check how fresh the content is, then add your own value on top — that's what will justify your price.

Najczęściej zadawane pytania

Is a turnkey AI training catalog compatible with Qualiopi?

Yes, as long as you can produce the expected evidence. Qualiopi certification applies to your organization, not to your content vendor: you're the one who has to demonstrate that the content matches the objectives, that learners attended, that remote support was provided, and that learning was assessed. So choose a catalog that exports activity records (logins, progress, assessment results) and documents the update date of each module. A vendor unable to supply that makes your audit needlessly harder.

How long does it take to launch an AI training offer with a turnkey catalog?

A few days, versus three to nine months if you produce your own content. The real timeline depends mostly on your side: writing the commercial program descriptions, updating your agreements and your website, training your sales team on AI vocabulary. The content itself is already done. Plan one to two weeks to go through the modules yourself before selling them: you need to know what's inside to answer a prospect's questions.

Can I try Skilzy before committing as a training provider?

Yes. The discovery demo gives you 7 days of access with 1 image, 1 video, 1 music track and 10 messages, no credit card. You create an account, explore the learning paths and test the AI Lab with the real tools. That's enough to judge the instructional level and the user experience. For B2B terms (volume, pricing, integration into your offering), the page dedicated to training organizations explains how the partnership works.

Are the AI courses in the catalog eligible for funding?

Two certifications are registered in France Compétences' répertoire spécifique: RS7439 in AI content marketing and RS6792 in AI and sales. Registration in the répertoire spécifique is what makes funding schemes accessible, notably through OPCOs for employees. The exact terms depend on the scheme, the beneficiary's status and the industry sector: always confirm with the relevant OPCO before announcing it to a client.

Do my learners need to buy subscriptions to the AI tools?

With a catalog that includes a practice environment, no: usage credits are included and the learner works directly inside the platform. This is the first thing to check with any vendor. If the tools aren't provided, your trainee will have to create and pay for five or six subscriptions (often €150 to €300 per month in total) just to follow the course, which drives completion rates down and weakens your objective-attainment indicators.

Is it better to buy an AI catalog or hire a specialized trainer?

The two answer different needs. A freelance trainer is unbeatable for high-value in-person delivery and custom work, but your sales volume stays capped by their calendar and day rate (often €600 to €1,500). An online catalog absorbs volume, is available around the clock and covers practice between sessions. Many training providers combine both: the catalog for fundamentals and hands-on practice, the trainer for scoping and industry-specific cases.